Production costs are high and there are

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Ve a clear vision of the ideal sales pitch to close deals. It is also noted that before launching the product, the entrepreneurs' pockets are wide open. Production costs are high and there are still no free profits to compensate for the initial investments. Good time to test confidence in the product, right? Introduction Now the product is available for sales. But who will be the first buyers? How to show the market that the novelty is worth trying? Here communication has a strategic role

. Even if business owners know that sales are not going to explode right away, it will Iran WhatsApp Number Data not make sense for them to wait for potential customers to magically discover the product. Later, we will talk about the best Marketing actions for this moment. To ensure that the official product is hooked to the consumer's needs, entrepreneurs usually create an MVP (or in Spanish, minimum viable product), which is basically the simplest version of a product that can solve the user's problem.





Those responsible for the technical execution of the MVP collect feedback from a group of users to define the version that will be released to the market. At this stage, the visual and technical resources that can be added to the product in the future are also usually projected. The introduction phase is the right time to define the KPIs (main performance indicators) of the product throughout its life c