How to repurpose webinars B2B webinars

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Of course, you can also go the other way and repurpose a series of related blog posts as a white paper! You can see on Plezi, for example that we have a series of posts on lead nurturing, as well as our white paper on the very same subject. (Plezi’s landing page for our Lead Nurturing guide) 4.2 Create infographics In a similar way as repurposing statistics from a blog post, you can also create a series of infographics from information contained in a white paper.


The advantage here is that you might have created some specifically for Phone Number Data inclusion in the white paper itself. You can use these in the series of blog posts that you create from a white paper or adapt them for posting on social media. Infographics can increase traffic to your website and help establish your brand as an authority for a particular topic. are more popular than ever and a great way to provide your target audience with engaging content.




They can also generate leads for a long time after they originally took place. That makes them a good choice for adapting to other content formats. 5.1 Create blog posts A relatively easy way to repurpose a webinar is to create a transcript of the video and use this as the basis for a blog post. The post can either closely follow the webinar transcript, or you can use it to elaborate on one or more things talked about in the webinar.